Launched in 2001, this division of the Acorn Media Group is a multi-channel direct-to-consumer outlet for Acorn Media U.S. home video releases and other high-quality merchandise. With a mission to provide exceptional entertainment, imaginative gifts, and uncommon quality, Acorn Direct markets its product line via Acorn, a print catalog, and at www.acornonline.com. Other marketing initiatives include direct TV and web affiliate campaigns.

In a listing of the 200 fastest-growing catalogs in the nation published in the March 2004 issue of Catalog Success magazine, Acorn ranked 16th overall and first among general home video catalogs. In 2004, Acorn Direct plans to mail 10 million catalogs.

The catalog is produced out of the Acorn office located in the St. Paul-Minneapolis area; the web sales and other marketing activities are based at corporate headquarters in Silver Spring, Maryland.